At Transparency Digital Agency we follow a proven digital marketing strategy that follows the “Customer Journey.” Because the truth is that there is indeed a formula that works for almost every business.
Starbucks uses this system, Amazon uses this system, McDonalds uses this system. The list goes on and on. The beauty is that this strategy works for billion dollar corporations and it works for mom and pop shops. The mediums and platforms utilized will vary and the length of customer acquisition will differ depending on your offering, but the formula is the same.
“There is little profit to be had in just understanding one platform, Pinterest, Facebook, Instagram in itself. There is an enormous profit to be had in understanding how these traffic strategies integrate into the Digital Marketing Customer Journey.”
The BIGGEST MISTAKE companies make online is trying to sell to a cold audience
Below we’ve outlined the steps included in the Customer Value Journey: