1. SOCIAL LISTENING
Monitor and respond to customer service comments and inquiries, manage and monitor your brand reputation, and stay on top of your competitors and industry.
Social Media Management
Nourish Relationships and Generate Leads with Social Communities
Social media community management is key to relationship building and generating leads online. It provides a forum for our clients and prospects to get personal with our brand and is a means to developing trust and establishing authority.
We can help you choose the platforms that best fit your company’s objectives and then create a strategic social media plan. We also offer monthly community management plans or if you’d like to have your own employee(s) manage your profiles we provide training for that too.
Social Media Advertising
With social media marketing you have the ability to very specifically define your target audience by factors such as age, gender, hobbies, interests and even by other pages/influencers they currently follow.
Social Media Marketing Objectives:
• Increase brand awareness
• Send traffic to your website
• Segment your audience to create re-targeting lists
• Boost engagement
• Generate leads through newsletter opt-ins
Social Media Goals
2. SOCIAL INFLUENCING
Establishing authority by providing quality content that invites your audience to engage with your profile.
3. SOCIAL NETWORKING
Developing key relationships with other authoritative and influential brands/persons.
4. SOCIAL PROMOTIONS
Generating leads and sales from your current customers, prospects and social audience.
Social Media Marketing Objectives
CUSTOMER SERVICE
• Manage company reputation
• Increase customer retention
• Reduce refunds
INCREASE BRAND AWARENESS
• Increase engagement
• Increase website traffic
• Increase offer awareness
NETWORKING
• Create publicity
• Develop strategic partnerships
INCREASE SALES
• Generate leads
• Cross sell/upsell
• Create retargeting lists for paid advertising campaigns